Wednesday, July 24, 2013
CBS Outdoor's new London Underground game: 150 Brands
So when ad agency CBS Outdoor UK launched the Look for Longer game last year, we all lapped it up. The game, based on cryptic visual clues, was brilliant, addictive and engaging - everything an advertising campaign should be about.
Now CBS Outdoor has launched a follow up game called 150 Brands. It may not be brain teasing Look for Longerer, but after spending a brief time on the game testing my pop culture knowledge on brands, I can honestly say it's a worthy follow up. Just as long as you don't cheat.
Players interested in entering can do so at 150brands.co.uk. Prizes includes to up to a year's worth of free travel, so how about that?